Dealer Performance Specialist – Western Canada
Job Description:
- Serve as a connection point between Dealers, Field Reps, 3rd Party vendors and Internal stakeholders facilitating communication and collaboration.
- Handle the process of enrolling dealers in programs, likely related to the oADD platform.
- Provide support to dealers on the platform, analytics and associated programs.
- Develop an in-depth understanding of the oADD program and platform.
- Assist in resolving B2B and B2C issues that may arise from dealers or connected 3rd parties.
- Monitor and enhance performance and lead metrics for assigned dealers.
- Assist field teams in educating and promoting awareness of the program among stakeholders.
- Regularly assess the quality, accuracy, and relevance of all content on the website.
- Evaluate content from an SEO perspective and ensure it contains relevant keywords.
- Analyze how website content impacts visitor behavior and conversion rates.
- Keep the website content up to date by removing outdated information and refreshing stale content.
- Conduct regular keyword research to identify new opportunities for content creation.
- Monitor the performance of different content pieces using analytics tools.
Requirements:
- 5+ years experience in website management, digital marketing, or related fields.
- Proficiency in web analytics tools (such as Google Analytics, Adobe Analytics).
- Knowledge of SEO principles, including on-page and off-page optimization strategies.
- Familiarity with content management systems (CMS) and website optimization tools and CRM tools (Salesforce).
- Strong analytical abilities to interpret data, generate insights, and make data-driven decisions to improve website performance.
- Knowledge of digital marketing strategies, including PPC campaigns, social media marketing, content marketing, and email marketing.
- Awareness of user experience (UX) and user interface (UI) best practices.
- Experience in managing website projects, coordinating with cross-functional teams, and overseeing website updates.
- Excellent communication skills to collaborate with stakeholders, present findings, and convey recommendations effectively.
- Relevant certifications in web analytics, SEO, digital marketing, or project management could be advantageous.
- Fluent in English and Mandarin.
Benefits:
- Paid vacation and additional shutdowns around holidays to allow us to reset and recharge so we come back better for our customers.
- Premium full health benefits so you get the coverage you need.
- Work from home set up allowance to get you comfy.
- Collaborative team events and culture.